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What’s the Difference Between Heirloom and Stayloom?

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Heirloom employees gather around the dinner table at their 2018 holiday party.

The question we are most often asked is: What’s the difference between Heirloom and Stayloom?

The simple answer to that question: Heirloom is our name, and Stayloom is our website. But why Heirloom? And where did the word Stayloom come from? 

Why Heirloom?

We chose the name Heirloom because our first homes were decorating using our founders’ family heirlooms. Like the special pieces of furniture they inherited, we wanted to choose a name that conveys a sense of timeless elegance, historical authenticity, and connection to your loved ones.

Additionally, unlike our competitors, we invest significant time and energy into our homes. We work with local suppliers to source furniture and decor that is comfortable, classy, and unique. Like a cherished heirloom, our designers root each home in the surrounding community’s cultural history. Our decor infuses each space with memory and meaning. 

Heirloom homes are like family heirlooms. This photo features two chairs next to one another in front of the windows. Lights frame each chair, and everything has been locally sourced. An antique globe sits between the two chairs on a small table.
At Heirloom, we go out of our way to make sure everything is locally sourced and matches the historical nature of each space.

Finally, family heirlooms are never mass-produced, and neither are Heirloom homes. We work hard to make sure each home is not just beautiful. Every space must be truly one-of-a-kind. This results in a luxury home that is at once artisanal, unpretentious, and unable to be replicated by the anonymous hotel industry.

What Does “Stayloom” Mean?

Long story short, Stayloom derives from “Stay” and “Heirloom.” While we occasionally refer to ourselves by this nickname, don’t get confused. We are Heirloom!

Heirloom's team relaxing at dinner. The table is set with flowers, a charcuterie board, and more. A woman laughs at the story another employee is telling.
The Heirloom team enjoys a team dinner.

What’s Next for Heirloom?

Heirloom is a young company, and the opportunities ahead of us are exciting. The top 3 things to expect from Heirloom in 2020 are:

  1. Market expansion: we are expanding into new cities in 2020. So follow our Instagram for to-the-minute updates about where we’re heading next!
  2. New talent: creative data scientists, content-obsessed marketers, and brilliant designers comprise our team. We are excited to continue to build out our staff to provide you with the best group travel experience possible.
  3. Cutting-edge design: Heirloom’s team of inspired interior decorators have big plans in store for our guests. We can’t wait to show you what we’ve been working on.
Two Heirloom employees work at the counter in a kitchen in Brooklyn. While the scene looks somewhat hectic, with a plastic bag of food and chargers on the counter, the team is working peacefully, cranking it out.
Our team hard at work in Brooklyn.

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